hippo.com.au Expands Regional Management Team
Niche jobs website, hippo.com.au, today announced the appointment of its Area Managers covering its operations across Australia and greatly improving its communications and services to the industry.
The appointment of an Area Management team is one of the first steps in the company’s aggressive growth plan since being acquired by Classified Ad Ventures Pty Ltd in April.
The team’s expertise is in online classified advertising and customer service with New South Wales being covered by Jodie Gray; Tatiana Majalica, Victoria and Tasmania; Jacqui Voss, Queensland and Misty O’Connell-Lever, South Australia and Western Australia.
CEO of Classified Ad Ventures and hippo.com.au, Simon Baker, views the appointment of the team as one of the most important steps in the company’s growth.
“Providing the best possible service and advice to our customers and the industry is paramount to our future success, so it is therefore logical that we get these people on the ground as soon as possible” said Baker.
“The team we have put together are very experienced in this advertising space and I am extremely confident that our customers will see quickly the benefit of their knowledge”
In addition to this move, hippo.com.au have already implemented a new look and branding to the site with plans for additional functionality and improvements well underway.
hippo.com.au has historically targeted the 15 – 24-year-old demographic (often-called Gen Y) for part-time and casual jobs nationally. hippo.com.au ’s vision connects employers looking for young people to work for them with the many young people searching for part-time and casual work that suits their lifestyles.
In consultation with its customers and feedback from the market, hippo.com.au is extending its reach to include part time vacancies for 15 year olds right through to 67 years of age. Part time jobs include casual, flexible, job share and basically anything other than full time employment.
Over 100,000 Australians have registered with hippo.com.au. Hippo converts this personal information into a detailed resume that employers can access or have emailed to them as candidates apply for positions. Major employers such as Coles, Kmart, David Jones and Salesforce all use Hippo to help ensure they find the right candidate for the role. hippo.com.au also integrates with many third party HR and ad posting systems for employer convenience.
New Hippo Jobs Site Launched
Today Hippo launched a new look and feel to their site. The new look and feel brings a more professional edge to the site while maintaining the appeal to the primary 18-25 year old audience.
The aspiration is to expand the appeal of the site to a broader audience and therefore to cover part time and casual jobs for 18 – 80 year olds rather than the current target audience of 18 – 25 year olds.
This is the first in a range of site modificatons to be launched over the next 3 months.
Misty O’Connell-Lever Appointed HippoJobs Head of Sales and Marketing
Simon Baker, the Chairman of HippoJobs, is please to announce that Misty O’Connell-Lever has been appointed as the new Head of Sales and Marketing for HippoJobs.
Misty joins the team with extensive experience in online sales and marketing.
Prior to joining HippoJobs, Misty headed up the Sales team at realestateview.com.au one of the Australia’s top 5 property portals. And prior to joining realestateview, Misty spent 5 years in the Victorian Sales team at realestate.com.au – the last 2 years as team leader.
Simon Baker said, “its great to have someone with the experience and skill of Misty on the team. We are confident that under her guidance, the HippoJobs business will go from strength to strength.”
Classified Ad Ventures Acquires Hippo Jobs
Simon Baker, the CEO of Classified Ad Ventures, today announced the acquisition of Hippo Jobs (hippojobs.com.au), the leading youth jobs classified site in Australia.
Hippo Jobs targets the Australian 15 – 24-year-old demographic (often-called Gen Y) for part-time and casual jobs nationally. Hippo Jobs has a vision of connecting employers looking for young people to work for them with the many young people searching for part-time and casual work that suits their lifestyles.
Over 100,000 Gen Y’s have registered with Hippo Jobs. Hippo converts this personal information into a detailed resume that employers can access or have emailed to them as candidates apply for positions. Major employers such as Coles, Kmart, David Jones and Salesforce all use Hippo to help ensure they get find the right candidate for the role. Hippo Jobs also integrates with many third party HR and ad posting systems for employer convenience.
Simon Baker said, “We believe that niche jobs sites are a growing opportunity. Managers have less time than ever to troll through the hundreds of irrelevant CVs they often receive from the general jobs sites. Our investment in ArtsHub shows that by having a targeted audience, we are able to deliver a small number of quality candidates that meet the advertisers’ requirements.
“Hippo has successfully matched the youth of Australia with employers of choice for the past 2 years. As part of the Classified Ad Ventures, advertisers and candidates using Hippo Jobs will benefit from a combined 40 years of online classified experience and receive better results.”
Hippo Jobs will report into Chris Vulovic, the head of Classified Ad Ventures’ Innovation team. James Masini, General Manager and founder of Hippo Jobs, will continue to be involved in the company.
